Barcelona, Spain | International Business and Marketing in English

Barcelona

International Business and Marketing in English 

Program Highlights

• English-Taught Curriculum: Dive into international business and marketing courses, learning about global markets, consumer behavior, digital marketing strategies, and more, all taught in English.
• Global Perspective: Gain insights into European and international market dynamics, with a focus on the unique business practices and economic landscape of Spain and the broader European Union.
• Cultural and Professional Immersion: Enhance your learning with company visits, guest lectures from industry leaders, and networking opportunities, alongside cultural excursions in and around Barcelona.

Living in Barcelona

• Artistic Hub: Barcelona’s artistic vibrancy is a breathtaking fusion of past and future, where the architectural and surreal wonders of Gaudí and Dalí coexist with cutting-edge contemporary galleries. Its streets and plazas, alive with dynamic street art, offer an immersive cultural experience, positioning the city as a sanctuary for creatives and art enthusiasts alike.
• Culinary Delicacies: The culinary landscape of Barcelona is a sensorial celebration, presenting an array of dishes that encapsulate the essence of Catalan flavors. From traditional favorites like paella and tapas to avant-garde offerings found in its lively food markets, students can embark on a delectable journey through Catalonia’s culinary heritage.
• Language and Culture: In Barcelona, the melodious tones of Catalan enhance the multicultural tapestry alongside Spanish, offering students a vibrant linguistic immersion. Engaging in language exchanges and embracing daily cultural interactions foster a deep connection with Barcelona’s diverse identity, broadening students’ linguistic skills and cultural understanding.
• Life in Barcelona: Living in Barcelona is to immerse oneself in a lifestyle marked by diversity and cosmopolitanism. Whether it’s participating in the rich traditions of local festivals like La Mercè or finding tranquility along its picturesque beaches, Barcelona offers a harmonious blend of academic advancement, cultural depth, and memorable moments.

Housing

• Homestay: Live with a host family for an immersive cultural experience, including room, board (breakfast & dinner), laundry, and cleaning services. Homestays offer personal support and a chance to engage with local customs and daily life. With diverse host families, this option provides both authentic and multicultural exchanges, fostering deep community connections.
   
• Student Residence: Enjoy a cosmopolitan student experience in Barcelona’s centrally located private residences. These hubs of international and local students offer convenience, easy access to city attractions, and vibrant social opportunities.

Cultural Activities

• Welcome to Mediterranean Delights: Kick off your adventure in Barcelona with a warm welcome dinner featuring local specialties and tapas.
• Explore the rich cultural heritage through guided tours to historical and art museums including Castillo de Santa Bárbara and the Museo Arqueológico.
• Participate in themed cultural walks around the city, experiencing its historical sites and Modernist architecture.
• Engage in gastronomic and dance workshops to dive deep into local culinary arts and dances like flamenco. Join cultural events, movie nights, and bowling with language exchange to immerse yourself in Spanish culture and language.
• Test your skills in an outdoor escape room themed around Barcelona's ancient history and enjoy a day of water sports on the Mediterranean.

Fields of Study

• International Business and Marketing

Academic Requirements

At UPF

• *Must be a junior or senior undergrad during the program
• GPA: 3.0 GPA overall
• Courses taught in English
• *Specific Spanish content courses require 3-4 semesters college Spanish or equivalent

At UAB

•  Age: Must be 18+ at program's start
• GPA: 2.75 overall
• Each course worth 3 credits
• No Spanish knowledge required

Program Inclusions

• Tuition 
• Room and board
• Health insurance
• Study tours and excursions
• Local activities
• On-site support
• Transcripts